Who is Becca Cosmetics owned by?
Who is Becca Cosmetics owned by? Lauder bought Becca in 2016 for a reported $200 million.
Who is the CEO of Becca Cosmetics?
We are excited to work with Bob, Jim, and the entire BECCA team to continue building on the brand’s terrific success.” “The Estée Lauder Companies is the ideal home for BECCA,” said Bob DeBaker, President and CEO of BECCA Cosmetics.
Why is Becca Cosmetics ending?
Becca Cosmetics announced that it’s going out of business in September 2021. The brand cited “an accumulation of challenges,” including the impact of COVID-19, as the cause. Beauty fans are shocked by the news, as the cult-favorite brand was once a staple of their routines.
Did Becca get bought out by Smashbox?
Smashbox X Becca Under Eye Brightening Corrector
This color corrector is another product that I stocked up on when I heard that Becca Cosmetics was going out of business. Thankfully, this miracle-worker is back thanks to Smashbox.
