How much of item beauty does Addison own?
How much of item beauty does Addison own?
We’re the back-end manufacturer, and we own, say, between 80 and 50 percent of the brand, and you own the other piece of it. And when it sells, we get an exit. ‘” For Item, what was perhaps more important than Rae’s actually making the line was her relationship with other social media stars and influencers.
Does Addison own item beauty?
A year after launching her brand ITEM Beauty, co-founder Addison Rae’s line will be launching at Sephora–both online and in-store–on August 19th.
Did Addison Rae start beauty?
Item Beauty, co-founded by TikTok star and actress Addison Rae, is expanding into the skin care category. “When I launched Item, I knew that I wanted it to expand into skincare so we could create products that were effective, clean and easy to use,” explained Rae.
What company owns item beauty?
Beauty for All Industries owns beauty subscription services Ipsy and BoxyCharm, as well as Addison Rae’s Item Beauty, Becky G’s Treslúce Beauty, Complex Culture and Refreshments.
