Is Elf American made?
Is Elf American made? e.l.f. Cosmetics is an American cosmetics brand based in Oakland, California. It was founded by Joseph Shamah and Scott Vincent Borba in 2004.
Why are ELF products made in China?
An example of this is ELF Cosmetics. ELF products are made in China, but since the brand does not sell in physical stores in China they are able to manufacture there without being impacted by any of the animal testing laws that exist in China.
Who makes elf makeup products?
E.l.f. was founded by father-son entrepreneurs Alan and Joey Shamah, who collectively spent over 30 years in the apparel business. Inspired by the fast-fashion industry’s growing success, the duo set out to recreate the model of low prices, fast turnarounds, and trendy aesthetics, but for the beauty world.
Is Elf an ethical company?
e.l.f. has been and still is 100 percent committed to being cruelty-free and vegan. The cosmetics company uses only animal-free materials. All its brushes and false eyelashes are 100 percent synthetic. Animal hair is never used.
