Who is the owner of K-beauty?
Who is the owner of K-beauty? Curious about the founder behind Patchholic and AOSA? Eunogo interviewed Kim Hyojin of HNCOSKIN, the K-beauty company behind these 2 brands that couldn’t be more different.
Why is K-beauty so popular?
Korean beauty products are buzzed about by experts in the beauty world for innovation, high-efficacy, and the use of natural ingredients. Korean beauty is also known for customized and often extensive product layering regimens to deliver a multitude of benefits gently over time.
What is K-beauty brand?
The powerhouse K-beauty brand infuses ultra-soothing ingredients like tiger grass (also known as cica or centella asiatica) and ceramides (up to five varieties in a single product, in fact) into their skin-nourishing formulas to stop signs of redness and irritation in its tracks.
Are K-beauty products safe?
Kuhn said, for the most part, K-Beauty products are safe. She recommended looking for products with ingredients like: Licorice: for fading dark spots. Green tea: for fighting free radicals and dark spots.