Why did they discontinue Becca?

Why did they discontinue Becca? An curved arrow pointing right. Becca Cosmetics announced that it’s going out of business in September 2021. The brand cited “an accumulation of challenges,” including the impact of COVID-19, as the cause. Beauty fans are shocked by the news, as the cult-favorite brand was once a staple of their routines.

An curved arrow pointing right. Becca Cosmetics announced that it’s going out of business in September 2021. The brand cited “an accumulation of challenges,” including the impact of COVID-19, as the cause. Beauty fans are shocked by the news, as the cult-favorite brand was once a staple of their routines.

Is Becca still available?

Devotees of the Austalian-founded brand were devastated to hear in February this year that Becca Cosmetics would be discontinued by its parent group, announcing on its Instagram that the pressures of the pandemic had been more than the brand’s business model could withstand.

Does Ulta no longer carry Becca?

Becca Shimmering Skin Perfector Pressed Highlighters

The products are also still available at Ulta Beauty and Sephora and retail for $38 for a full-size product and $22 for a mini.

What company bought Becca Cosmetics?

Estée Lauder acquires Becca Cosmetics.

Why did they discontinue Becca? – Related Questions

Who created Becca Cosmetics?

Seriously one of my favorite brands. Sending love.” Becca Cosmetics was launched in 2001 in Perth, Australia, by founder and global creative director Rebecca Morrice Williams.

Is Ulta getting rid of Catrice?

Catrice Cosmetics ended its five-year, exclusive retail partnership with Ulta at the end of 2021 to focus solely on DTC and Amazon starting this month.

How do you apply Becca Under Eye Corrector?

What does Estee Lauder own?

The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD BEAUTY, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums

Are Clinique and Lancôme the same company?

You may think L’Oreal is its own brand. Wrong. It’s a beauty giant that owns Lancome, Shu Uemura and the Body Shop. Like Estee Lauder, the proud owner of 29 skincare and makeup brands, including MAC and Clinique.

Is Mac a luxury brand?

It was a higher-end brand that wasn’t prohibitively unaffordable. It was a bit of a splurge, but regular people could afford it. They came out with products that no one had come out with yet, like purple eye shadows, and really pigmented lipsticks, and lip glass.

Who makes MAC makeup?

Part of the Estée Lauder Companies since 1994, M·A·C is sold today in over 120 countries and territories around the world. It remains committed to developing new categories, products and over 50 collections each year, all of which continue to serve the demand of consumers and professional makeup artists alike.