Who created Lime Crime?

Its founder, Doe Deere (real name Xenia Vorotova), has courted controversy almost since the brand’s founding 10 years ago.

Is Lime Crime ethical?

Lime Crime is cruelty-free. None of Lime Crime’s ingredients, formulations, or finished products are tested on animals anywhere in the world. Is Lime Crime Vegan? All of Lime Crime’s products are 100% vegan and don’t contain any animal-derived ingredients or by-products.

Who owns Lime Crime now?

Despite being one of the first digitally-native indie makeup brands, Lime Crime was plagued by a series of controversial incidents in the 2010s. In 2018, Lime Crime was acquired by Tengram Capital Partners.

Is Lime Crime a professional?

Lime Crime does not have a Pro-Program in place at the moment. We are hoping to offer a program for professional and working make up artists in the future.