Why is Salt Bae so rich?

Consequently, his business exploded. Nusret aka Salt Bae is now the owner of Nusr-Et, a chain of luxury steakhouses. His net worth is around $70 million, and his business is said to be valued in billions. This celebrity chef has more than 35 million followers on Instagram alone.

How does Salt Bae make money?

He owns Nusr-Et, a chain of luxury steak houses. As of 2021, he has Nusr-Et branches in Turkey, Greece, the United States, the United Kingdom, the United Arab Emirates, Qatar, and Saudi Arabia. The name of his restaurant chain comes from his own name and “Et”, which means “meat” in Turkish.

Where did Salt Bae go viral?

Jan 8, 2017 – The hashtag #SaltBae became trending on Twitter which brought massive attention to Nusret. This is when it became one of the best memes of 2017. By this day, Nusret’s Instagram account had already over 1 million followers.

Where did Salt Bae start?

It was the second night of Nusr-Et’s grand opening in Manhattan. The rapper Fat Joe, who was dining at the restaurant, leaned back in his chair to catch a better view as chef and owner Nusret Gokce — better known as Salt Bae — began his routine.