Why was Nike created?

Why was Nike created?

In 1958, Phil Knight, a business major at the University of Oregon and a miler on the track team, shared with his coach, Bill Bowerman, a dissatisfaction with the clumsiness of American running shoes. They formed a company in 1964 to market a lighter and more comfortable shoe designed by Bowerman.

What inspired the Nike brand?

Nike, today one of the most recognizable brands globally, was inspired by Nike, the Greek goddess of victory. Even Nike’s iconic logo, the popular “Swoosh,” dates back to the history of the Greek gods.

How was Nike founders?

Nike’s founders are Bill Bowerman and Phil Knight. Initially called Blue Ribbon Sports in the 60s, their company was rebranded as Nike in 1971. Click/tap image to shop for these on eBay! Knight ran track for the University of Oregon and Bowerman was his coach.

What was Nike’s original idea?

Nike was founded in 1971 by Bill Bowerman and Phil Knight, both of whom were track athletes at the time. Finding that the market was too closed and not very accessible for people who liked to run, they decided to create their own brand.