What is the most googled brand?

The Top 5 Most Searched Brands While Netflix is the most frequently searched brand in the highest number of countries (92), Amazon takes the top spot when it comes to total search volume.

How successful is the Yeezy brand?

Yeezy generates an estimated $2 billion a year, close to 10 percent of the company’s annual revenue, Morningstar analyst David Swartz said. “The adidas Yeezy partnership is one of the most successful collaborations in our industry’s history,” Adidas said.

What percentage of Adidas is Yeezy?

Last month, Cowen analyst John Kernan estimated that the Yeezy brand accounts for 4 to 8% of Adidas’ overall revenues. (The company has a market cap of about 19.3 billion euros.)

Why are YEEZYs so popular?

As one of the trendiest and exclusive sneaker series, the Adidas YEEZY sneakers have been a huge target for sneaker collectors. Developed by famous rapper and designer Kanye West in collaboration with Adidas, Adidas YEEZYs are known for their unique sense of style.