Why is Kendall Jenner cultural appropriation?
Why is Kendall Jenner cultural appropriation?
Kendall Jenner has defended the ethics of her tequila brand following media backlash accusing the model of cultural appropriation. Jenner was criticised for appropriating Mexican culture and failing to credit the local agave farmers after launching her 818 Tequila brand back in February.
What was Kendall accused of?
The lawsuit alleges that the branding is so similar that an image of Tequila 512 was mistakenly used in Kim Kardashian’s mobile game instead of Jenner’s 818 Tequila.
Why is Kendall’s tequila called 818?
818 Tequila, which launched in the US last year, also takes its name from an area code of Los Angeles in which the former reality TV star resides.
Does Kendall Jenner own a tequila brand?
An outlier among that lineup is 818 Spirits, the tequila brand launched by Kendall Jenner just over a year ago.
Why is Kendall Jenner’s tequila problematic?
A Diet Prada post about the launch called attention to concerns Mexican and Latinx people have about Jenner’s product, including charges of cultural appropriation, and fears that workers who harvest agave and make the tequila might be exploited.
What are the 3 types of cultural appropriation?
According to Rodgers (2006) there are four types of cultural appropriation: exchange, dominance, exploitation, and transculturation.
