Why do people post online reviews?
Why do people post online reviews? According to another recent consumer report from Trustpilot, the top three reasons customers write reviews are to help others make a better buying decision, to share an experience, or to reward a company for good performance.
What are the benefits of reviews?
- 1) Better Understand your Customers & Improve Customer Service.
- 2) Credibility & Social Proof.
- 3) Fight with experience to save margins.
- 4) Allow Consumers to Have a Voice and Create Customer Loyalty.
- 5) Improve Rankings.
- 6) Consumers are Doing your Marketing for You.
Why is review important?
Reviews Provide Credibility and Proof
Consumers trust online reviews; 84 percent of consumers trust reviews as much as personal recommendations from family and friends. Not just that, 91 percent of online shoppers read them. It isn’t surprising, considering humans are social creatures.
Do reviews matter?
Online Reviews are Essential for Your Online Store. Online reviews can reveal a lot about your online store. A wealth of positive words can have a measurable impact on your sales, driving purchases and creating a base of consumers who will stand behind you and your product.
