Who accidentally discovered Zumba?

Zumba was created by the choreographer and fitness instructor Alberto “Beto” Perez in the mid-1990s. According to the official Zumba website, it was a result of a “happy accident” – Beto was on his way to teach an aerobics class and realized he’d forgotten his music.

Who is the father of Zumba dancing?

Origin. Zumba was created in the 1990s by dancer and choreographer Beto Pérez, an aerobics instructor in Cali, Colombia.

How did Zumba get its name?

Thankfully, one of his students introduced him to her son Alberto Perlman, and his friend Alberto Aghion. Both Colombian Americans, they saw the commercial potential of what Beto was doing, and so the three went into business together. The brand name Zumba, a made-up word, was created in 2001.

How much is Zumba worth?

Based in an upscale shopping mall in Hallandale, Florida, Zumba Fitness has 250 employees and a reported valuation of more than $500 million.