How much did Loreal buy IT Cosmetics for?
How much did Loreal buy IT Cosmetics for? The makeup line expanded from there, and eight years later, L’Oreal bought IT Cosmetics for $1.2 billion in cash. Kern Lima pocketed roughly $410 million from the deal, according to Forbes, and for about three years she stayed on as CEO of IT Cosmetics, which made her the first female CEO in L’Oreal’s history.
When did IT Cosmetics sell to L Oreal?
In 2016, Kern Lima sold IT Cosmetics to L’Oréal for $1.2 billion and has been included on the Forbes’ list of “America’s Richest Self-Made Women” since 2017.
Does Jamie Kern Lima still own IT Cosmetics?
The self-made millionaire and co-founder of It Cosmetics recently sold her makeup brand to L’Oreal for $1.2 billion, but she faced plenty of doubters along the way.
What is going on with IT Cosmetics?
The co-founders of cult beauty brand IT Cosmetics will leave the company this month. Jamie Kern Lima and Paulo Lima, both CEOs of the make-up brand, will cut ties with their brand at the end of their contract and hand over full control to parent company L’Oréal.