Is QVC no longer selling IT Cosmetics?
Is QVC no longer selling IT Cosmetics? “I went to the car and cried.” QVC declined to sell IT Cosmetics for three years and Sephora said no for six years. Today both sell the brand. “Learning how to not take rejection personal, it’s so critical,” Kern Lima says.
Is IT Cosmetics the same as Loreal?
L’Oréal acquired IT Cosmetics in 2016 for US$1.2bn and since the takeover the brand has doubled in size to reach the #2 position in the US selective make-up category.
What is the story behind IT Cosmetics?
it’s our story!
Founder, Jamie Kern Lima, couldn’t find products that solved her beauty concerns, including sparse brows and redness, so she partnered with plastic surgeons and dermatologists to create them. Discover how IT Cosmetics has grown into the global brand it is today!
Did IT Cosmetics discontinued confidence in a compact?
IT TRANSFORMS YOUR COMPLEXION! We regret to inform you that this product has been discontinued.
